Following the Mongol conquest of Iran, the extensive support of Ilkhanid and Timurid kings for the arts through the establishment of libraries and workshops led to the flourishing of book illustration and paved the way for painting to emerge as an independent art medium. Starting in the Timurid era, several factors contributed to this development, including the impact of Chinese art, the increased autonomy of painters working outside royal workshops, the incorporation of everyday life subjects into their work, and the creation of Moraqa' (anthology) and Golchin (album). During this period, book illustration and painting were commissioned and supported exclusively by kings, making monarchs and occasionally other courtiers the sole audience for these artworks.However, during the Safavid period, influenced by factors such as the lack of royal patronage from Shah Tahmasp, the rise of market painters, and the diminished religious taboo against painting, this art form broke free from royal monopoly. This allowed for the development of both a specialized audience for painting and a general public audience. This study delves into the processes that established painting as an independent artistic medium and explains how its publicization occurred during the Safavid and Qajar eras. It examines the emergence of two kinds of audiences for painting in Iranian society: the specialized audience, comprising the affluent who accessed paintings through the market, and the general public, who encountered this art form in public and religious institutions such as coffeehouses and religious gatherings. This historical research, which is fundamental in aim, employs a sociological approach and a descriptive-analytical method to analyze library data pertinent to the subject, ultimately providing a deeper understanding of the early developments in painting and its audiences in Iranian society.
Yazdanpanah M M. The Emergence and Publicization of Painting as an Independent Art Medium in Iranian Society. کیمیای هنر 2024; 13 (52) :39-55 URL: http://kimiahonar.ir/article-1-2321-en.html